Posted in: Other in New York City | Posted: |
Job Description
The Analyst, Data Intelligence will work with complex datasets to aggregate, ingest and organize data in a clean, ready-to-use fashion in order for team to deliver data-led findings, actionable insights for digital campaign performance for one of the agency’s largest clients. This position requires attention to detail, knowledge of digital platforms and data, critical thinking and analytical skills. The Analyst is responsible for analyzing data, generating requirements, building documentation and supporting the rest of the Intelligence team in the development of reporting and generation of data-led, actionable insights.
Your Responsibilities:
Identify, monitor and explain variances to expected CRM performance outcomes.
Summarize campaign results and overall list performance with clear and easy-to-understand recommendations.
Identify and solve for issues found within data sets from QA across tools and platforms.
Maintain functional expertise in database marketing, analytical tools, techniques, and other infrastructure requirements.
Collaborate effectively with cross-functional team members to optimize and coordinate measurement strategies.