پوسٹڈ ان: دوسری/دیگر انرر نیو یارک سٹی | پوسٹ شدہ: |
Job Description
Please note, this posting is for current and future openings. Applications are accepted on a rolling basis.
The Associate Media Planner is the day-to-day focal point to the account. Associate Media Planners are expected to have day-to-day responsibility for assigned accounts and are expected to have an understanding of the client's overall business and marketing objectives. Associate Media Planners steward the tactical communications planning process and provide mid-level strategic recommendations to the senior media team and/or client. This role will report to a senior member on the team.
Communications Planning and Execution:
Aids in the creation of client media communication plan objectives and strategies
Creates and maintains media plans, flowcharts, buying guidelines, testing plans & results analysis, budget summaries, plan delivery and competitive reports
Provide input into existing and emerging communications opportunities relevant to assigned brand/category
Writes POVs as needed and evaluate new media types / outlets
Support Communications Planning Supervisor in the collection and evaluation of syndicated consumer and media consumption information
Compiles reports of competitive market/media information for each brand/category
Support ACPD/CPS as a facilitating contact point for client's internal media staff and the primary contact point to client's brand staff when media issues are discussed
May oversee the work of Assistant Communication Planners, ensuring that all deliverables are error free before they are submitted to Supervisors/clients
Client & Internal Relationships:
Manage day-to-day client interaction
Handle expectations of clients and deliverables
Assist Supervisor in advising clients on the best ways to integrate media into their advertising and marketing programs
Assist Supervisor in growing business opportunities within current clients
May be responsible for informing client/team of new opportunities or issues
Participates and leads, if appropriate, face to face client and vendor meetings
Builds positive relationships with internal and external teams and sets good example for assistant level
